Here come the news reports, saying that Samsung is internally testing the possibility of removing the S Pen silo from the Ultra and selling the S Pen as a separate accessory.
How are sales of the S Pen Pro and S Pen Fold Edition, Samsung?
Ten years ago, Samsung was at its peak of innovation, packing as many features into its flagship devices as possible. Today's Samsung is playing it too safe: little innovation, allowing long-standing issues to remain unresolved (like low-light camera shutter speed), and removing features.
I know, Samsung, that there are people who never remove the S Pen from its silo and use it. At the other end of the spectrum are people like me who rely on the S Pen all day, every day, for precision we can't get with our fingers.
At the center of the bell curve, where the vast majority of Samsung phone consumers are, are the people who may not use the S Pen (or its Bluetooth functionality) every day... but when they need it, it's there for them.
Samsung seems to think that, because the S Pen isn't used heavily by users, it's an outdated relic that can be phased out.
Do you people at Samsung have automobile insurance? I'll bet you don't need that every day... but it sure is important to have when you need it.
The S25 Ultra sales are pathetic because of Samsung's insistence on selling minor tweaks, cutting corners by removing features, and relying on Artificial Intelligence that few people asked for (and fewer still really want). The ONLY thing holding me to Samsung is the Bluetooth S Pen built into my S24 Ultra - I literally rely on it because I have health conditions resulting in fingers that don't do what I tell them to do. The S Pen gives me surgical precision. Take that away and, once the S24 Ultra dies, I'll find another brand that will actually earn my money instead of buying an external S Pen and having yet another accessory to keep up with.
Please, Samsung, for your sake and your shareholders: go back and watch the 2018 Galaxy Note 9 Unpacked event and realize how complacent you have become over the past several years. STOP trying to remove features and, instead, challenge your people to figure out how to amaze us again.
